PUBLICATIONS
AND Conference presentations
Ute Rademacher & Margit Kling (2010). Network Kids and Silver Surfer. A blog study about the online shopping behaviour of different generations. (Netzwerkkinder und Silver Surfer. Eine Blogstudie über das Shoppingverhalten verschiedener Generationen). Research & Results, Vol.5, pp.34-36. Download
Ute Rademacher (2009). Der Ruf des Patienten (The Patient's Call). PM-Report, Vol. 12, p. 21
Ute Rademacher (2009). Without My Bag My World would Tremble. Planung & Analyse, Special English Edition, pp. 24-27. Download
Ute Rademacher (2009). Wann Patienten ihre Ärzte um die Verschreibung eines speziellen Medikaments bitten (When Patients Ask their Physicians for the Prescription of a Specific Drug) . Arzneimittelzeitung, June Issue, p. 9. Download
Ute Rademacher (2009). Meine Tasche und ich (Me and my Bag). Petra, July Issue, p. 110-155.
Ute Rademacher & Iris Rozdzynski (2009). Die richtigen Worte finden. Mit Marktforschung und Schreibtraining zur erfolgreichen Kundenansprache (Finding the Right Words. Using Market Research and TextCoaching for Your Sales Approach). Research & Results 1, 34 Download
Ute Rademacher, Greet Sterenberg & Wendy Hesseling (2008). Bag
Stories - What Bags Tell About Women. ESOMAR Qualitative Conference
in Istanbul (Turkey). Download
Ute Rademacher, David Lee & Yijuan Ma (2007). Local Jewels
and Global Heroes. The Fusion Model of Global Brand Management.
ESOMAR Excellence Conference, Celebrating 60 years of Excellence in Berlin
(Germany). Download
Ute Rademacher & Kay-Volker Koschel (2006). Coming to Terms
with Emotion. ESOMAR Conference Qualitative in Athens (Greece). Download
Ute Rademacher & Kay-Volker Koschel (2006). Der Reiz der wahren
Werte. Bestseller 6, 40-43. Download
Ute Rademacher & Stefanie Güntzel (2005). Concept Contest© - A New Approach of Concept Development and Assessment. ESOMAR Qualitative Conference in Barcelona (Spain). Download
Ute Rademacher & Stefanie Güntzel (2005). Concept Contest© -
A New Tool for Consumer-based Product Innovation Research.
BVM Conference in Berlin (Germany). Awarded as ‘Tool of the Year
2005’
Ute Rademacher (2003). Two routes – One Destination. Synergies
of Qualitative and Quantitative Research Methodologies on Brand Assessment.
South African Market Research Association Conference (SAMRA). Gaborone
(Botswana).
Ute Rademacher, Ute (2002). Global or Local? A perspective on
the South African Market. Contribution at the 12th Conference
of the South African Market Research Association (SAMRA). Johannesburg
(South Africa).
Ute Rademacher (1999). Metakommunikation – Die empirisch-psychologische
Untersuchung des Sprechens über das Sprechen. Doctoral Theses.
University of Heidelberg (Germany).
Ute Rademacher (1999). "Worüber redest Du eigentlich?". Psychologie Heute. Beltz Publishing House. Weinheim (Germany).
Ute Rademacher (1998). Der Einfluss von Partnerhypothesen in Aushandlungsgesprächen. In: Beate Henn-Memmesheimer (Ed.), Verbale Varianz als Ergebnis von Handlungswahl. Germanistische Linguistik. Niemeyer Publishers. Tübingen (Germany).
Ute Rademacher (1997). Metakommunikation: Linguistische Formen und interaktive Funktionen des Sprechens über das Sprechen. Contribution at the 39th Congress of Empirical Psychologists. Humbold University in Berlin (Germany).
Ute Rademacher (1996). The Empirical Investigation of the (Dis)Confirmation of Partner Hypotheses in Dialogues. Paper presented on the International Conference of Language and Social Psychology. University of Toronto (Canada).
Ute Rademacher (1996). Language, Silence and Art: A Psychological Perspective. Sociolinguistic Symposium 11. University of Cardiff (Wales).
Ute Rademacher (1995). Metakommunikation – Das sprachliche "Allheilmittel"?. 40th Congress of the German Association of Experimental Psychology. University of Munich (Germany).
Ute Rademacher & Lenelis Kruse (1994). Partnerhypothesen oder Persönlichkeitsmerkmal – Was setzt sich durch im Gespräch? 39th Congress of the German Association of Psychology. University of Hamburg. Hamburg (Germany).
Ute Rademacher (1993). Interaktionspartner und ihre Beobachter:
Methodische Implikationen bei der Dialoganalyse. International
Conference of Language and Social Psychology. University of Amsterdam.
Amsterdam (The Netherlands).
Ute Rademacher (1992). "Das ist ja ekelhaft!".
Psychologie Heute. Beltz Publishing House. Weinheim (Germany).
Ute Rademacher (1991). Die empirische Untersuchung der Emotion "Ekel".
38th Congress of Experimental Social Psychologists. University of Mannheim.
Mannheim (Germany).
Caja Thimm, Ute Rademacher & Lenelis Kruse (2005). Altersstereotype
und patronisierende sprachliche Mitteilungen: Merkmale der altersangepassten
Sprache bei technischen Instruktionen für ältere Menschen.
In: Clemens Schwender (Hrsg.), Technische Dokumentationen für Senioren,
pp. 37-62. Tekom University Press. Lübeck (Germany).
Caja Thimm, Ute Rademacher & Lenelis Kruse (1998). Age Stereotypes
and Patronizing Messages: Features of Age-adapted Speech in Technical
Instructions to the Elderly. Journal of Applied Communication
Research Vol. 26 (1), 66-82.
Caja Thimm, Ute Rademacher & Lenelis Kruse (1995). Power-related talk. Control in verbal interaction. Journal of Language and Social Psychology Vol. 14, 382-407.